John is a franchise industry veteran of more than 15 years. He has held positions ranging from entrepreneur to senior level executive, all of which has given him a unique insight and perspective in building, operating and growing successful brands. In 1999 he co-founded Rhino7 to assist franchise start-ups, as well as existing franchises, to develop and grow their brands.

In addition to starting several successful companies, John has held top-level positions in franchise sales in large organizations. He has also been extensively involved in the training and professional development of franchise consultants for more than 10 years.